Number of Networks |
Google Adwords |
Google Adwords + Bing Network |
Google Adwords + Bing Network + Taboola |
Google Adwords + Bing Network + Taboola + Outbrain |
Google Adwords + Bing Network + Taboola + Outbrain + Amazon DSP |
Targetted Location-Country or City |
1 |
2 |
3 |
5 |
10 |
Targetted Language Considered |
English Only |
any 2 |
any 3 |
any 4 |
any 5 |
Number of Targeted Keywords |
Up to 100 |
Up to 300 |
Up to 500 |
Unlimited |
Unlimited |
Minimum Ad Budget |
UPTO 1000 USD |
2000-3500 USD |
UPTO 5000 USD |
UPTO 8000 USD |
UPTO 10000 USD |
Country Targeting |
1 |
3 |
5 |
10 |
unlimited |
Total number of Campaigns |
Up to 2 |
Up to 5 |
Up to 10 |
Unlimited |
Unlimited |
Total number of Ad Set |
up to 5 |
up to 20 |
Up to 40 |
Unlimited |
Unlimited |
Total number of Ad Copies |
Up to 15 |
Up to 40 |
Up to 100 |
Unlimited |
Unlimited |
Number of Quality Leads generated |
upto 50 leads |
upto 100 leads |
upto 200 leads |
upto 350 leads |
upto 500 leads |
number of phone calls generated |
Up to 10 |
Up to 20 |
Up to 50 |
Up to 100 |
Up to 300 |
Number of lead through chat generated |
Up to 50 |
Up to 70 |
Up to 150 |
Up to 250 |
Up to 500 |
no of landing pages covered |
1 |
3 |
5 |
unlimited |
unlimited |
Initial Accounts Analysis |
Keyword Research |
up to 20 keywords |
Up to 50 |
up to 100 |
upto 200 |
upto 300 |
Competitor Analysis |
Up to 5 |
Up to 10 |
Up to 15 |
Up to 20 |
Unlimited |
Analytics Setup |
Yes |
Yes |
Yes |
Yes |
Yes |
User Sentiment & Behavior Analysis |
Yes |
Yes |
Yes |
Yes |
Yes |
Campaign Setup & Optimization |
Text Ads/ETA |
Up to 5 ad copies |
Up to 20 ad copies |
Up to 50 ad copies |
Unlimited |
Yes |
Banner Ads/Display ads |
no |
Up to 10 Ad copies |
Up to 10 ad copies |
Unlimited |
Unlimited |
Video Ads (Video Provided by client) |
no |
Up to 2 Ad copies |
Up to 10 Ad copies |
Unlimited |
Unlimited |
Shopping/PLA Ads (based on your products/services) |
no |
No |
Custom |
Unlimited |
Unlimited |
Smart Search Ads |
Up to 5 ad copies |
Up to 4 ad copies |
Up to 10 ad copies |
Unlimited |
Unlimited |
Smart Display Ads |
no |
no |
Up to 10 ad copies |
Unlimited |
Unlimited |
Gmail Ads |
Up to 5 ad copies |
Up to 4 ad copies |
Up to 5 ad copies |
Unlimited |
Unlimited |
Mobile App Campaigns |
no |
No |
Up to 5 ad copies |
Unlimited |
Unlimited |
Remarketing |
no |
No |
Yes |
Yes |
Yes |
Geo Targeting Setup |
yes |
Yes |
Yes |
Yes |
Yes |
Conversion Tracking |
yes |
Yes |
Yes |
Yes |
Yes |
Keyword Optimization |
up to 10 keywords |
Up to 30 keywords |
Up to 50 keywords |
upto 80 keywords |
above 100 keywords |
Keyword localization |
Up to 1 languages |
Up to 3 languages |
Up to 5 languages |
Up to 8 languages |
upto 12 languages |
Ad copy Optimization |
Up to 15 |
Up to 40 |
Up to 100 |
Unlimited |
Unlimited |
Keyword Bid Optimization |
Up to 15 |
Up to 40 |
Up to 100 |
Unlimited |
Unlimited |
ROI Analysis |
No |
Yes |
Yes |
Yes |
Yes |
A/B Testing |
No |
Up to 15 |
Up to 30 |
Up to 50 |
Up to 100 |
Copywriting & Design |
Custom Content Creation – Burp.Content |
Up to 1 language |
Up to 2 languages |
Up to 3 languages |
Up to 4 languages |
Up to 5 languages |
Custom Advertising Images – Burp.Design |
Up to 5 |
Up to 10 |
Up to 20 |
Unlimited |
Unlimited |
Landing Page Usability |
Mobile Compatibilty Modification |
Up to Consultation |
Up to Consultation |
Yes |
Yes |
Yes |
Promotional Landing Page Design |
No |
No |
Yes |
Yes |
Yes |
Promotional Landing Page Optimization |
Up to Consultation |
Up to Consultation |
Yes |
Yes |
Yes |
Promotional Landing Page A/B Testing |
No |
No |
Yes |
Yes |
Yes |
Conversion Optimization |
Enquiry Pages Review & Suggestion |
Yes |
Yes |
Yes |
Yes |
Yes |
CTA Optimization |
Up to 5 |
Up to 10 |
Up to 20 |
Up to 40 |
Up to 50 |
Enquiry Form Optimization |
Yes |
Yes |
Yes |
Yes |
Yes |
Thank you Page Optimization |
Yes |
Yes |
Yes |
Yes |
Yes |
Conversion Tracking |
Web Form Conversion Tracking |
Yes |
Yes |
Yes |
Yes |
Yes |
Sales Funnel Track Setup |
No |
No |
Yes |
Yes |
Yes |
Lead Tracking |
Web lead phone calls tracking |
Up to 10 leads |
Up to 20 leads |
Up to 50 leads |
Up to 100 leads |
Up to 300 leads |
Web lead phone calls transcription |
No |
up to 10 leads |
up to 30 leads |
Up to 50 leads |
Up to 200 leads |
Channel Specific Call Tracking |
No |
No |
Up to 20 leads |
Up to 50 leads |
Up to 100 leads |
Access to Burp.Dashboard |
Burp Data Viewer – Custom Dashboards/Data Views |
Yes |
Yes |
Yes |
Yes |
Yes |
Burp Lead Tracker – Tracks website leads & phone calls |
Yes |
Yes |
Yes |
Yes |
Yes |
Reporting |
Dedicated Account Manager |
Yes |
Yes |
Yes |
Yes |
Yes |
Standard Monthly Report |
Yes |
Yes |
Yes |
Yes |
Yes |
Heat Map/Usability Report |
No |
No |
Up to 10 & 1000 views |
Up to 30 & 10000 views |
unlimited |
Burp Advanced Data Report |
Monthly |
Monthly |
Fortnightly |
Fortnightly |
Weekly |
Consultation Calls |
Yes |
yes |
Yes |
Yes |
Yes |